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Gen Z: The Next Wave of Consumption

November 16, 2017 @ 12:10 am
by rssmasher
in Fashion
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By 2020, Gen Z and Millennials will represent more than half of all luxury consumers. How can luxury players understand the expectations and consumption habits of each to ensure they implement the right strategies to meet the needs of both? Nathalie Remy, Partner at McKinsey & Company speaks with Steven Erlanger, Chief Diplomatic Correspondent.
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